SpaBooker Tapped To Power Allure's New Spa Booking Site

) June 11, 2009 -- SpaBooker, a division of SpaFinder Inc., today announced that its innovative technology platform is powering the new online spa- booking channel at Allure.com. Launched June 5, 2009, this powerful new eCommerce partnership allows Allure.com's millions of users to search and book treatments in real time, 24/7 - while providing SpaBooker partners with significantly increased visibility and a robust new stream of customers.


Allure, the first publication devoted to beauty (and with a strong editorial focus on the spa world), attracts millions of beauty, wellness and spa enthusiasts every month. The SpaBooker platform is housed in the 'Concierge' section at Allure.com's popular Virtual Store, a one-stop beauty-shopping destination. Allure.com users are now able, with a few clicks of a mouse, to search and book spa and beauty treatments 'live,' at any time of day or night, exclusively through SpaBooker's network of partners. Over one thousand spas and salons are already under contract with SpaBooker's breakthrough business management and online booking solution.


SpaBooker functions like the 'OpenTable' of spas and salons: consumers can not only book times, they can research menus and pricing and select specific treatments - from a Thai massage - to a salt scrub - to an oxygen facial. Users simply pick a location, view service availability for their chosen day and time, drill down to the exact treatment they want, and reserve securely with their credit card or SpaFinder gift certificate - and their booking is confirmed instantly.


"Bringing the flexibility and convenience of SpaBooker's online booking tool to Allure's audience is a perfect fit, as Allure.com represents one of the heaviest-trafficked destinations for the passionate, motivated spa, beauty and wellness shopper," said Daniel Lizio-Katzen, Managing Director of SpaBooker. "This alliance is a crucial step in our ongoing goal of opening the doors of our spa and salon partners to the entire wellness community. Not to mention driving significant new business to our partners from leading spa, beauty, health and travel sites around the web."


To access the new SpaBooker-powered tool at Allure.com, please visit:
http://www.virtualstore.allure.com/spa_search.php


Learn More
To learn more about SpaBooker, visit www.spa-booker.com. To find out how your business can participate in the SpaBooker network, please contact Lauren Brender at (866) 721-5580 or at sales(at)spa-booker.com.


Media Inquiries
Please contact Betsy Isroelit at (213) 300-0108, betsy(at)rbicom.com.


About SpaBooker
SpaBooker, a division of global spa resource SpaFinder, Inc., is the leading spa software and business management solution that connects customers from across the Internet directly to a business' appointment book, allowing beauty consumers to view available services and times and book live, verified appointments instantly. SpaBooker is a comprehensive solution equipped with an advanced appointment book, a complete point-of-sale (POS) system with fully integrated credit card processing, cash handling and inventory management and robust reporting options.


About Allure
Allure, the first and only magazine devoted to beauty, is an insider's guide to a woman's total image. Allure investigates and celebrates skin care, hair, makeup, fragrance, and fashion with objectivity and candor, and places appearance in a larger cultural context.

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