Foldfactory.com Launches with Video Educational Features and 'Folding Stimulus Plan'

) June 16, 2009 -- The online folding and finishing community at http://www.foldfactory.com has launched with an exciting array of new features. The updated site includes a newly added video vault and an "ideas" section with more than 130 short videos of folding samples for graphic arts professionals to watch, share and see creative ideas. Users can even email the idea video to clients or colleagues. "I've been collecting interesting folded samples for almost 13 years," stated Trish Witkowski, Chief Folding Fanatic at foldfactory.com, "and I realized it was time to share this phenomenal visual library with the industry. We have a lot of videos up there already, but I'm asking the graphic arts community to send me their folds, and I plan to grow the ideas section dramatically in the coming months."

Trish Witkowski "Chief Folding Fanatic"


The video vault provides educational videos, the 60-Second Super-cool FOLD of the WEEK, software tutorials and even a spoof infomercial for a folding fanatic bobblehead doll. The featured video is the first of a series of educational videos highlighting folding and finishing processes in action at print facilities. Other site features include a teacher's resource for graphic arts educators, folding fanatics, customized services, and their recently upgraded flagship software product FOLDRite Template Master--a dynamic template building plug-in for Adobe InDesign CS3 and CS4.


"The new Foldrite Template Master plug-in for InDesign utilizes Adobe Flash and Flash Player to creatively demonstrate different folding styles and techniques," said Will Eisley, director, product management for Design Segment at Adobe. "Designers will be able to more easily grasp different folding options and ultimately build better files which will save time and money during both the design and production process."


FOLDRite Template Master provides users with a quick and easy way to build instant, production-ready folding templates in InDesign. With 85 folding styles to choose from, FOLDRite™ templates are mathematically-adjusted for the folding process using industry-approved settings, and come complete with fold marks and guides, and panel cues in the slug area. FOLDRite's document creation technology saves countless hours and fees associated from building comps, calculating folding compensation, calling printers or binderies for advice, fixing errors, and recreating bad files. One Template Master user states, "This is the Little Plug-in That Could. I don't know how we got along without it. It has saved us so much time and money, and the measurements are precise. The printers love us for our ultra-clean files."


To celebrate the launch of the new site, and to help the graphic arts industry by supplying an affordable, cost saving tool, the team at foldfactory is offering a " Folding Stimulus." "We feel that in a down economy, you can't afford a costly production mistake," states Janice Reese, foldfactory.com's V.P. of Industry Buzz and Partnership "Our community asked for help and we listened--so for a limited time, we're offering our award-winning Template Master software plug-in for an unbelievable $99--that's $200 off retail."


For more information, and to download a demo: foldfactory.com

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