) May 21, 2009 -- Growing numbers of companies are now considering implementing, or have already included social media initiatives into their marketing campaigns. When compared to traditional marketing methods, utitlising digital media is a cost effective way to extend brand presence, globally. Offering white label social network platforms, US based digital technology company, Reality Digital, the leading provider of brand focused social media solutions, enables businesses to build, configure and manage their own, brand-safe online communities.

) September 6, 2009 -- Brands looking to utilise social media in their online marketing efforts don't need to build a whole new website for that purpose, as social media features can be easily incorporated to an existing site framework according to Reality Digital, the leading provider of online community software for brands and businesses

Social media has become one of the most efficient ways of crowd sourcing consumers, and therefore an effective method of marketing on the internet. Many brands have looked to engage their consumers and fans of their brand using social networks such as Facebook and Twitter.

) September 25, 2009 -- Social media can play a vital part in keeping a website fresh and appealing to its users according to Reality Digital, the leading provider of online community software for brands and businesses.

With a vast amount of business and other activities now being conducted over the internet, it has become increasingly important for brands and businesses to maintain a thoroughly engaging and up to date website. Brands should be looking to make the most of social media by incorporating it into their website according to Reality Digital.

) August 23, 2009 -- Marketing campaigns that incorporate a brand focused social network are more effective due to the increasing popularity of social media according to Reality Digital, the leading provider of social networking application software for brands and businesses.

Reality Digital have indicated that marketing campaigns that integrate social media activity, such as a social network dedicated to a brand, are far more influential in reaching out to key audiences than those that only focused on media content advertising.

) October 23, 2009 -- The integration of video content into a brand's website will improve the chance of it being shared or syndicated according to Reality Digital, the leading provider of social network software for brands and businesses.

) May 17, 2009 -- Reality Digital, the leading provider of brand focused social media solutions, offers advertisers the tools, techniques and expertise to build, manage and monetise a moderated brand-safe environment for user generated content. With the demand still increasing for social media sites, so does the necessity to offer advertisers the protection of a moderated, brand-safe environment.

) July 4, 2009 -- Reality Digital, the leading provider of brand focused social media solutions, has indicated that the summer festival period is likely to be followed by an influx in the number of consumers using online video and user generated content within social networks.

The constant development of technology has meant that recording devices such as camcorders and cameras have become far more mainstream through the combination of their features in new equipment such as digital cameras and mobile phones. Video recording has become more accessible to the consumer, and because they are also much more portable, many people will no doubt look to capture some of their favourite acts at festivals across the world using video.

) June 5, 2009 -- Reality Digital, the leading provider of brand focused social network software for businesses, has been awarded a place on the Red Herring North America 100 List as one of the companies that will lead the next wave of industry innovation.

Reality Digital delivers software products and a hosted service platform for storing, sharing, managing and monetising user generated content such as video, photos, games and text and the company's Harmony solution is an easy-to-use, self-serve social media solution for SMBs.

) August 7, 2009 -- User generated content (UGC) competitions are a strategic way for brands to attract and engage consumers whilst establishing a new community centred around their brand according to Reality Digital, the leading provider of brand focused online community software.

) June 14, 2009 -- The video social network has come a long way since its inception and it has become a phenomenon that brands are beginning to realise is valuable.

In the current economic downturn, it is becoming more and more important for brands to reach out to their customers in new, distinguished ways. With a whole new world of marketing and communication evolving in the digital era, brands continuously have to do more to remain relevant to their consumers and dominant in their markets.

) July 29, 2009 -- Companies should be utilising a hosted social network in order to reap the benefits of improved communication, both internally between employees and externally with their consumers according to Reality Digital, the leading provider of web community software for brands.

An online community can be used to facilitate internal interaction and communication, in an environment where files can be shared and used with ease. A social network presents the possibility for internal horizontal influence, whereby almost every individual within the enterprise enjoy the same level of influence within the network.

) August 18, 2009 -- Brands need to harness the power of both mass social media and niche social networks to extend brand awareness to online consumers according to Reality Digital, the leading provider of social networking software for brands and businesses.

Mass social networks such as Facebook and Twitter can be used as effective crowd sourcing tools, as brands seek to reach out to a larger audience and engage them, whereas niche social networks dedicated to a brand can offer deeper consumer interaction. It is a combination of the two that reaps the greatest results and ROI for businesses.

) September 17, 2009 -- The variety of accessible content on a website is of vital importance when it comes to engaging users and consumers according to Reality Digital, the leading provider of social network software for brands and businesses.

The rise of social media as a marketing tool has meant that brands have had to look at all possible avenues in their efforts to make their brand stand out. The creation of a brand focused social network is one of the key methods of tapping into online audiences, and - as with the majority of online marketing initiatives - content is of huge importance.

) July 16, 2009 -- Reality Digital, the leading provider of web community software for enterprises, has predicted that social networks are set to become the primary hub of online activity, with other movement focused around it, as brands continue to push their marketing efforts into the digital world.

With social media having risen in popularity over the last few years, many brands are opting to utilise this for the purpose of marketing their products, using social networks as a great crowd sourcing mechanism. The internet population is a vast one, and it has become a vital factor in the marketing success of brands all over the world.

) October 23, 2009 -- After building several custom versions of a social networking platform for their clients, SocialABC now offers an open source version of their software. Organizations can build their own social networking web site to interact with their customers and fans online. The software is free to download.

Perhaps the greatest benefit of social media is its ability to facilitate conversations between brands and their audiences. Many customers and clients not only prefer but often expect to be able to interact with brands they like. They want to communicate with a company and share their feelings and thoughts about it and with others who share the same enthusiasm.

) June 1, 2009 -- Passenger, creator of online brand communities that drive customer advocacy and insight, today announced that Andrew Leary, Passenger's founder and chief strategy officer, will speak at Digital Media Summit, occurring June 2 as a part of Internet Week New York. Mr. Leary will participate in a panel titled, "Corporate Social tools: From software to ASP to social - the evolution of enterprise productivity tools" at this exclusive invitation-only event.

Who: Andrew Leary, founder and chief strategy officer, Passenger
What: Digital Media Summit, "Corporate Social Tools: From software to ASP to social - the evolution of enterprise productivity tools"
When: Tuesday, June 2, 10:30 a.m. - 11:40 a.m.
Where: Westin Times Square, New York City

) July 15, 2009 -- White Horse, an award-winning digital marketing agency with a national roster of clients, announces new social media brand monitoring services that capture and distribute critical business insights across organizations to improve brand responsiveness.

) September 8, 2009 -- PluggedIN, specialists in online communities for market research and consumer insights, today released V1.6 of their proprietary market research online community software. The PluggedIN Platform is a customized social networking and community application for powering market research online communities and online qualitative research studies.

) September 21, 2009 -- Viewpoints Network, a social technology and media company, announced today that the Viewpoints Technology Platform now offers in-line integration capabilities to help brands provide a seamless user experience between their online community and existing e-commerce website. With in-line integration, e-commerce companies can optimize their site's product and category pages for SEO while encouraging engagement and driving social loyalty among their most active customer advocates.

) April 2, 2009 -- Social media usernames are the new domain names: once a username is registered, it is unavailable to anyone else. Individuals and companies can now check username availability at the top social media sites with a free app that launched on April 1, 2009 from Namechk.

check username

) April 14, 2009 -- Buddy Media, the leading media company for social media campaigns and branded app-vertisements, today launched Buddy Media's Builder. Built to respond to growing demand for app-vertisements, the Builder is a proprietary Social Media Development Platform -- the industry's only such platform to standardize and enable rapid deployment of branded social media applications across all social networks.

) January 28, 2009 -- IPTVBoyz, a pioneer in marketing and brand management on the web, announces a new tool for businesses and professionals to reach customers. The product, VIDSEOTV.com, a business video blog channel, incorporates video segments and blog postings as well as social media aggregation to build client's relevance on the web equating to higher "organic" returns on search engines.

) September 12, 2009 -- Linkedin, Facebook, Blogger, YouTube and Twitter Plan a Takeover of Plasmos in "Social Media Unplugged."

Social Orgs, has just released "Social Media Unplugged." The video shows a social media platoon under the direction of a "Fidel Castro" type leader planning a takeover of an island using all of the social networking capabilities.

YouTube Is Watching Facebook

) October 29, 2009 -- Buddy Media, the leading social media company for the world's largest brands and most innovative agencies, today announced that it has appointed Jeff Ragovin as Chief Revenue Officer and hired David Honig as Vice President of Platform Sales. Both moves address the explosive demand for Buddy Media's social media solutions for brands and agencies in the wake of its recently launched Buddy Media Platform. This platform gives advertising and PR agencies scalable tools to easily build, manage and track their clients' social media campaigns.

) June 6, 2009 -- Punch Communications has emerged in Germany as the number one organic result for "PR agency" when searched for on google.

This follows on from Punch's success in reaching the top spot on google for the same term in the United States and also in Dubai, proving the companies proficiency in the art of search engine optimisation (SEO).

) October 27, 2009 -- Neighborhood America, an enterprise social media and mobile marketing solutions provider, now offers an improved online experience and easier way for consumers to join branded online communities with the newest feature: Open Authentication.

) March 24, 2009 -- A surprising 64 percent of marketers are spending five or more hours weekly using social media sites like Twitter, found the just-released Social Media Marketing Industry Report: How Marketers Are Using Social Media to Grow Their Businesses.

New report examines how 880 marketers use social media

) August 13, 2009 -- Following up on the recent success of PeoplePond, a personal search engine optimization (SEO) and identity verification service, Cranberry Venture Partners, LLC has announced a new Web-based service, CompanyPond.

CompanyPond logo

) October 22, 2009 -- Social media solutions provider ThePort Network, Inc. announced today the availability of a new white paper entitled Everything You Want to Know about Launching a Social Networking Community. Step by step, the white paper discusses critical factors organizations must evaluate when considering white label social network software. The focus of the paper is how nonprofit and association organizations can more effectively envision and launch a community tailored to their mission.

) June 9, 2009 -- ThePort Network (www.theport.com) released today a case study outlining why the National Portable Storage Association (NPSA) (www.npsa.org) has launched a social networking community in its website using technology from social media solutions provider ThePort Network.

NPSA's fully integrated community supports member engagement and information sharing among association members.

) May 14, 2009 -- Michael Newman, an audio industry veteran who has worked for companies such as Cerwin-Vega, Gibson, Digidesign, KRK Systems and Mackie is announcing the launch of a new consulting service, Michael Newman Consulting, focused on Social Media Marketing for all types of audio manufacturers. Newman feels this is the right time to offer these specialized services to companies where direct to consumer marketing is entering a new era. Though based out of Southern California, companies throughout the USA have reached out to Newman for consul.

) March 24, 2009 -- Pacific Sunwear, a leading lifestyle specialty retailer rooted in youth culture with 932 stores nationwide, has rolled out the Radian6 social media monitoring platform to track trends and better respond to customers in the online space.

Radian6's social media monitoring platform gathers real-time-as-discovered information from across the social web for PacSun, including from blogs, video sharing sites, boards and forums, and from emerging media such as FriendFeed and Twitter.

) April 8, 2009 -- Interactive Design and Media, a full service website design and Internet Marketing agency, announced the launch of Video Clicks Now, a video marketing and video submission service that helps companies tag, optimize and distribute their video content across the web.

) February 26, 2009 -- Buddy Media, the leading media company for branded social media applications or "app-vertisements," today released a social media calculator and report to give a detailed comparison of the spend and number of engaged users generated from branded social media applications (app-vertisements) versus online banner or display ads. The report, titled, "Social Math: The Economic Case for Branded Applications," together with the calculator arms brands with the tools and data necessary to decide how to effectively invest their social media budget.

Key findings of the report include:

) August 25, 2009 -- Robin Leedy & Associates (RL&A), a boutique 23-year-old public relations and social media agency specializing in national brand OTC health and beauty products, recently signed an agreement to conduct a 12-month social media campaign for Union Springs Pharmaceuticals of Union, Kentucky.

) February 26, 2009 -- The AVA (http://www.avaawards.com) Gold Award for 2008 honoring excellence in overall website design based on its use of multi-media and Web 2.0 interactive technologies was presented to Bill Ganz, Founder and CEO of More Media Group, Inc., and its subsidiary FastTrack™ Online Marketing, Inc. (www.fasttrackonlinemarketing.com), Southern California based companies.

) July 29, 2009 -- VideoBloom continues its practice of creating cutting-edge technology for online video management with the release of two new platform modules, both designed to help publishers gain exposure and Web site traffic from their online videos.

) July 22, 2009 -- Buddy Media, the leading social media company for the world's largest brands and agencies, today launched Buddy Media's Twitter Management System. The new offering enables brand advertisers to harness the Twitter platform as an effective marketing tool. For the first time, brands can identify, analyze and engage based on Twitter trends and conversations versus their competitors. It will compliment Buddy Media's recently launched offering, the Social Page Management System.

The Twitter Management System will launch with the following features:

) May 11, 2009 -- A brand new conference -- Social Media In Recruitment -- will take place in London on the 16th July 2009.

The conference has been programmed by Online Recruitment Specialists, Web-Based-Recruitment.com, to help Recruiters understand exactly what Social Media is and how it can be of benefit to them.

) January 29, 2009 -- NAS Interactive, a division of NAS Recruitment Communications is expanding its offering in the fast-growing field of social networking.

Social networking sites such as Facebook, MySpace, LinkedIn, Twitter and Tagged have become a cultural phenomenon not restricted to age or computer proficiency. College students, working parents, seniors, executives, professionals…57% of all active online users--over 130 million people--are members of at least one social network. And that makes these sites fertile ground for recruiters.