Syndicate
) December 9, 2008 --
Cyberview,
the landowner of Cyberjaya,
Malaysia and the entity mandated by the Government of Malaysia, to
spearhead the entire development of Cyberjaya, Malaysia has partnered
with information technology - knowledge-based, internet tv operator Cuzzy
Media to promote Cyberjaya, Malaysia utilizing Web 2.0 strategies,
while simultaneously leveraging the power of selected global television
networks, namely, CNN, CNBC, MSNBC, and Fox News.
Cuzzy Media, an internet tv services provider and a MSC
MALAYSIA status company, is headquartered within Malaysia's most
high tech and yet the most cost competitive city of, Cyberjaya. It is
one of the many developments owned, operated and maintained by Cyberview.
Cuzzy Media owns and operates a highly successful free
internet tv platform called XBB.TV
(Extreme Broadband Broadcast Television) that delivers dynamic
interactive content to a broadband enabled audience, globally. www.xbb.tv
is a free site. In this campaign, Cyberview’s
TVC and info-documentaries are also concurrently screened on Cuzzy
Media's internet tv platform - XBB.TV , to
further capitalize on a large information technology literate
traditional media audience.
Cyberview's
Managing Director Redza Rafiq said, “Cyberjaya, Malaysia is now 11 years
old and the past two years saw us aggressively promoting Cyberjaya,
Malaysia, and I am proud to say that we have been successful in branding
Cyberjaya, Malaysia as an information technology leveraged, yet highly
cost competitive city to live, study, work and play in.”
He said the success rate can be seen in the number of companies
that moved to Cyberjaya, Malaysia in the last two years. “A total of 172
companies moved to Cyberjaya, Malaysia between 2006 and 2007, as
compared to the 302 companies from 1998 to 2005. We would like to
attribute the increase to informative marketing exercises coupled with
tailor made packages that we offer investors from all
over the world, especially those operating research and development
activities, shared services operations and other tech based outsourcing
operations from a cost competitive city in Asia.”
Cyberjaya, the nucleus of MSC Malaysia, now hosts 474 companies,
30 of them multinationals and 444 home-grown companies. Amongst
the multinational corporations who have operations in this cost
competitive city of Cyberjaya include, DELL, HSBC, BMW , DHL, SHELL and
many others. They chose Cyberjaya as it delivers modern infrastructures
and a ready pool of cost competitive multilingual knowledge
workers who graduate from a series of Universities that are
located within Cyberjaya. These universities specialize in Information
Technology, Business, Medical Sciences and Creative Content disciplines.
They also enjoy a large pool of foreign students from China, India,
Africa, Middle East, Eastern and Central Europe , as they deliver
internationally recognized curricular.
Mr Jeffrey Raj, Founder and CEO of Cuzzy Media said: ”As a fellow
corporate citizen of Cyberjaya, and as an operator of a global internet
tv platform, we are pleased to be given this opportunity to partner with
Cyberview in marketing Cyberjaya to the world. These campaigns capture
the real essence of a thriving international community serving a
globalise world. We have created an engaging series of messages that
helps Cyberjaya achieve its branding objective of becoming a branded
information technology based, cost competitive city of choice for the
global business community.”
The city of Cyberjaya, Malaysia sets the standard for outsource /
shared services city of choice, for foreign corporations who wish to re
locate their knowledge based activities, that requires state of art
modern infrastructure, yet at very competitive prices in comparison to
their peers within Asia.
MULTIMEDIA GALLERY